Recently my husband and I went to Maui, and through all the hikes, drives, tee-times, beach-bumming-moments and amazing fish tacos I realized I wasn’t sure what our “couple travel brand” was.
Why do I even ask this question?
I’m a born-marketer and I keep seeing branded Twitter handles, websites and blogs with couples traveling and doing amazing things.
To be exact two stellar couples I can’t get enough of, are traveling and documenting their travels for us to enjoy:
CARL MARTIN and his wife ANNA OLSON are the founders of this incredibly smart way to spend a year-long, cross-country documentary project as newlyweds. They are taking the 52 weeks of this year and using them to make a short film about 50 states US Anywhere. Give them some travel tips when they visit your favorite city @usanywhere. It is only the beginning for this couple!
I also met last year onset MICAH KVIDT. He mentioned him and his wife’s branded travel project Wander The Map. It is where him and his incredible travel partner JENNA document their experiences. They take on world-wide adventures and even get paid for (some) of them! Digging’ their Instagram too, but seriously check them out and tweet them hello @WanderTheMap. Keep them book-marked folks.
There experiences inspired me to rethink how I brand going on travels with my partner in crime Tee Off With Steve. Since our travels will never match-up to the themes of these two talented couples, I had to think of our niche. I came up with a few options related to the golf course experiences around the U.S. we share. So tell me what one you think could stick as our branded travel theme:
- This Gal and his Golfer (does it make you think of Tiger Woods too much?)
- Tee off with Steve plus Tricia
- The Greens of the USA (wait a minute, like those kind of greens…)
- FORE! by the two of us
- Bye Bye Birdie—By the Leangers.
- Hole in one. (not sure if that will be the best SEO)
We may need to work on the brand vision a bit more but here are a few moments documented from our Maui Golf day at the Plantation Kapalua.
Don’t be intimidated by documenting or branding your travels too much folks. Just snap pictures and video of your experiences and keep track of them the best way possible—so when you are 95 years old it’s an easy way to thumb-through those experiences, even if there is no such thing as Facebook or Twitter.
Couples who travel together stay together,
this MN Design Gal and Tee off with Steve